Task 3:BFI Data- Genre and classification analysis

Summary and conclusions of Table 4.1

When comparing the two genres thriller and horror, from this table we can see that thrillers have a higher frequency of productions with almost double the amount of films that horror has. However although thrillers are in a higher saturation we can see that horrors make up twice as much of the box office compared to thrillers.

Overall this chart shows that horrors made an average of 1.6million and thrillers made 0.5million in 2013

Summary and conclusions of Table 4.2.

We can see from this table that Thrillers did not see as wide of a release as horrors. Horror films were played across 145 cinemas whereas thrillers were played in just 89. Again although we can see that the thriller genre saw a release of more films than horror it was met with a lower gross profit than horror.

Summary and conclusions of Table 4.3.

This set of data gives us an idea on the average amount of money a genre makes in per cinema. The horror genre, on average, makes £10,708 in each cinema. In contrast to this thrillers only make£5,127. Surprisingly thrillers were actually played on more sites than horror films in 2013. Thrillers were seen to be played on a total of 4,667 sites and horror on a total of 5,367. This could be due to fact the thrillers are higher in saturation that horror films. However this table only further reinforces how horror films were more successful in 2013. 

Summary and conclusions of Table 4.4.

Table 4.4 illustrates the quantity of films releases for each genre. Looking at horror and thriller we can see that horror makes up 5% of the releases across all genres and that thriller makes up 12.2%.

Horror can be seen to have made £10.7 million more than thriller with a total gross earning of £14.8 million. Yet again another set of results that reinforces the popularity of horror 

  

Summary and Conclusions of Figure 4.1 and 4.2

Figure 4.1 shows that UK independent produced thrillers received a greater box office hit than UK independently produced horror films in 2013.However overall horror films did receive a much greater box office hit than thrillers and so I would therefore class this as an anomaly for the year and still believe horror films are much more profitable.

Figure 4.2 reiterates data from the previous tables showing us that thrillers had a higher frequency of releases compared to horror.